1.1 Ajly Selection (“we”, “us”, “our”) operates a platform for cosmetics and related products. We comply with the Data Privacy Act of 2012 (Republic Act No. 10173) and its Implementing Rules and Regulations.
1.2 “Personal Data” means any information that identifies or can identify an individual, including name, contact details, address, payment information, and transaction history.
1.3 By using our platform (even in testing), you agree to this Privacy Policy. If you do not agree, do not use the platform.
2. WHEN WE COLLECT PERSONAL DATA
We collect personal data when you:
Register an account;
Browse, search, or purchase cosmetics;
Provide reviews or feedback;
Contact support;
Subscribe to marketing (with separate consent);
Use cookies or device features.
3. WHAT PERSONAL DATA WE COLLECT
Full name, email address, mobile number, birth date
Billing and shipping addresses
Payment details (credit/debit card, e-wallet, bank info)
Device and network data (IP, browser, OS)
Cosmetics preferences, purchase history, skin type (if you voluntarily provide)
Communications with us
Photos or videos (if you upload product reviews
4. HOW WE USE YOUR PERSONAL DATA
Purpose
Data used
Legal basis
Retention
Account creation & login
Name, email, mobile
Consent
Account life + 2 years
Processing cosmetic orders
Address, payment info
Consent
5 years (finance rules)
Customer service
Communication logs
Consent
2 years after last contact
Fraud prevention
Device, IP, transaction
Consent
1 year
Marketing & promotions
Email, mobile, preferences
Separate opt-in consent
Until you opt out
Legal compliance
As required by law
Legal obligation
As required by law
5. DIRECT MARKETING – SEPARATE CONSENT REQUIRED
We will not send you marketing emails, SMS, or personalized cosmetics offers unless you explicitly opt in (e.g., checking a box). You can withdraw consent anytime via account settings or by emailing dpo.ph@ajlyselection.com.
6. DATA SHARING
We may share data with:
Payment processors (to complete transactions)
Delivery/courier services (to ship products)
IT and hosting providers
Legal authorities when required by law
Google API Services (if you use YouTube features)
We do not sell your personal data.
7. DATA SECURITY
We use encryption, access controls, and secure servers. However, no system is 100% secure. You also play a role by keeping your login credentials safe.
8. BREACH NOTIFICATION
If a personal data breach occurs, we will notify the National Privacy Commission (NPC) and affected users within 72 hours, as required by Philippine law.
9. DATA RETENTION & DELETION
We keep data only as long as needed for the purposes above. After that, we securely delete or anonymize it.
10. YOUR RIGHTS UNDER PHILIPPINE LAW
You have the right to:
Access your data
Correct inaccurate data
Erasure or blocking of your data
Object to processing (including marketing)
Data portability (receive a copy)
Withdraw consent anytime
Claim damages for violation
To exercise any right, email: dpo.ph@ajlyselection.com
We will respond within 15 calendar days. A fee may apply only for excessive/unfounded requests.
11. CROSS-BORDER DATA TRANSFER
We may transfer data outside the Philippines only if:
You give explicit consent after being informed of risks; or
It is necessary for a contract, legal obligation, or legal claim.
We use NPC-approved safeguards (e.g., Model Contractual Clauses). Ajly Selection remains responsible for your data even if processed abroad.
12. MINORS (UNDER 18)
Our platform is not for children under 18 without parental consent. If we discover an under‑18 user without verified parental consent, we will delete their account and data immediately.
13. COOKIES
We use cookies to remember your preferences and analyze traffic. You can disable cookies in your browser, but some features may not work.
14. DATA PROTECTION OFFICER (DPO)
Email: dpo.ph@ajlyselection.com Contact our DPO for any privacy concern or request.
15. CHANGES TO THIS POLICY
We may update this policy. The latest version will always be posted on our platform. Material changes will be notified via email or in‑app notice.